Katerini, the capital of the Pieria regional unit in Central Macedonia, continues to develop as a dynamic residential and tourist destination. In 2025, the city’s rental market is clearly divided between two thriving segments: seasonal short-term rentals along the coast and long-term leases within the urban and suburban zones.
Who’s Renting in Katerini and Why?
Located just 6 km from the Aegean Sea and between Thessaloniki and Mount Olympus, Katerini attracts both holidaymakers and year-round residents.
Primary renter groups in 2025:
- Summer tourists (Greek and international)
- Young professionals and remote workers
- Students in local universities and colleges
- Expats and long-term migrants from Eastern Europe
Seasonal Rentals: Coastal Hotspots
Short-term lets are concentrated in Paralia Katerinis and Olympic Beach, two coastal neighborhoods that thrive during the summer months. The majority of listings are managed through platforms like Airbnb and Booking.com.
Average Daily Rental Prices in 2025:
| Property Type | July–August | May–June / Sept | Oct–April |
|---|---|---|---|
| Studio (2 guests) | €70–90 | €50–65 | €35–45 |
| 1-bedroom apartment | €90–130 | €70–100 | €45–55 |
| 2-bedroom apartment | €120–180 | €90–140 | €55–70 |
| House / Villa (4–6 guests) | €180–300 | €140–200 | €90–120 |
Occupancy rates:
- July & August: 90–95%
- Low season (Oct–Mar): 30–40%
While seasonal rentals offer high returns, they require frequent maintenance, active guest management, and are heavily influenced by tourist flows.
Long-Term Leasing in Katerini
Within the city, long-term rentals are common across central neighborhoods like Eleftherias, 25th Martiou, and on the western outskirts. These rentals serve a stable population of residents, students, and foreign workers.
Average Monthly Rent in 2025:
| Property Type | City Center | Suburbs / Outskirts |
|---|---|---|
| Studio (30–40 m²) | €280–350 | €230–300 |
| 1-bedroom apartment (50 m²) | €380–450 | €300–370 |
| 2-bedroom apartment (70–90 m²) | €500–650 | €420–550 |
| Detached house (100–120 m²) | €650–800 | from €600 |
Most long-term leases range from 6 to 12 months. Furnished units are increasingly in demand, especially those offering energy-efficient heating and air conditioning.
Key Trends in 2025
- Rental price growth: 6–8% increase year-over-year
- Hybrid letting strategies: seasonal in summer, long-term in winter
- Furnished rentals preferred by students and professionals
- Digital lease processing: contracts and verification increasingly done online
- Energy-efficient housing is highly sought after amid rising utility costs
What to Expect in 2026
- Continued increase in demand for quality rentals
- Emergence of fully serviced rental complexes with utilities included
- Seasonal properties expanding into boutique-style services (e.g., breakfast, cleaning, transfers)
Conclusion
Katerini Rental Market in 2025: A Look at Seasonal Lets and Long-Term Leasing reveals a region with strong demand and growing diversity in property offerings. Seasonal rentals remain highly profitable, especially in coastal zones. Long-term leases provide more predictable income and cater to a stable renter base.
With its strategic location, mild climate, and expanding infrastructure, Katerini is increasingly attractive for investors, residents, and seasonal operators. It’s a city balancing tourism-driven short-term growth with sustainable long-term living potential.
